What Exactly Are Resell Rights ?

April 23rd, 2009



I wanted to cover in this post a subject that often confuses experienced as well as people new to the world of Internet marketing and i sincerely hope it will bring some clarity to the subject for you.

Resell rights are special rights, or permissions, that are granted to you by way of a legal transaction between you (the intended reseller) and the owner (the person with legal right of ownership of the product). They are also granted so that you can own sell the ebook/packages as your own.However resell rights aren’t one product – it’s a business concept that’s uniquely suited to the Internet.The basic concept is a simple one you buy the rights to sell an information product online, and then you sell it.You resell each software individually (webpages are included) or resell the entire package either way, you keep 100% of each sale in your pocket.

Resell rights are also the fastest way to get started in your own online business since they are a lucrative turnkey solution.Products with these rights often also come with tools that you can use to make sales including a free web site and free sales letters that can be used to convince people to make a purchase. Undeniably resell rights are one of the most interesting trends to emerge in the internet market world in the last couple of years.If you use them the right way they can certainly make you a fortune, or at the very least a very good living.Essentially they are special rights to a particular product that give you the necessary license and allowance to sell the product to others.Master resell rights give you the necessary license and allowance to sell products to others and give resell rights to your customers as well.

Resell rights are a great alternative to creating your own products you are going to need some basic skills such as, the ability to edit the html in your pages,and use an FTP program to upload the pages to the web.All said they are really a pretty nifty way to make money as well as to promote an internet-based business,or any business for that matter.

Resell rights are special rights, or permissions, that are granted to you by way of a legal transaction between you (the intended reseller) and the owner (the person with legal right of ownership of the product).

They are when you buy the rights to resell the product and that’s all you have the right to do in this case. Also they just give you the right to sell the product as is.Master resell rights (MRR) are something totally different and in fact allow you to sell the product and to sell the rights to sell that product.

They are a brilliant idea,as they cost so little,and provide an unlimited number of new products for you to sell, with web sites, and marketing materials generally included. But there’s a snag,the best products attract many resellers, and high competition for you! However resell rights are still the fastest way for you to get started in your own online business.If you do not want to create your own products or you just do not have the time to create your own products the next best thing is for you to get resell rights products.

Master resell rights are where the really big profits are at because you keep 100% of the selling price for yourself.If you realize the power of these products you’ll realize that this offer is one of the best offers online today!The Internet today is full of useful information and software to help you succeed at e-business and beyond!Allowing you to create professional,high-impact web sites using the many tools available such as pop-up creators, audio visual software and more. Master rights are also great when used as an upsell in any of your promotions!

They are slightly different from normal resell rights,With normal resell rights, you are allowed to sell or distribute the product once you have made a purchase. Master resell rights are different from basic resell rights, as you’ll soon find out. They’re also, in many cases, the best type of resell rights to purchase because they allow you to do much more with the product you’ve purchased normal or basic rights do not allow you to do this, in most cases.

Consequently they are usually more expensive than plain resell rights for fairly obvious reasons.The main reason is with (MRR) you may sell others the product and you may sell others the rights to sell resell rights. Essentially they are a step above regular resell rights, allowing you the freedom to resell the rights. We have not even scratched the surface of private label rights versus master resell rights as that would take a dozen if not more articles to explain,but basically master resell means that not only can you use the templates provided, but you can sell them too!! And so can your customers!! However a further point worth noting on this subject is (MR) rights can be sold with the product or sold separately to provide another source of profits for you.

Private label resell rights are typically offered by the products creator.Although these individuals may have the time and the knowledge needed to create new products, most do not have the time or the knowledge to sell those products. Private label rights must really be working as there are so many people making money with them although Private label resell rights are a special type of business opportunity. It is an opportunity that has a lot of potential, however, to be successful, you must first know what you are doing as private label resell rights are an amazing business opportunity for some, but not for all.

There are several great free audio and video courses on private label resell rights on websites all over the internet ,and some if not all are absolute goldmines of valuable information.Another great thing about private label resell rights is that they are available on a wide variety of different products.

However despite the wide variety of different products,

e-books and software programs are still the most popular.

Ebook resell rights allow you to sell the books online and make a profit. Purchase ebooks with resell rights and as long as you don’t alter the book or claim it as your own, you can resell ebooks for profit.Certain E-books place special focus on Google and search engine optimization guides and as there are hundreds of Google e-books and hundreds more on other useful topics you should never run short of products to promote.You can also sell each for a profit or sell them as a package! Undeniably selling your own products is the number one method for making the most money online ,as You have total control over the product because it is solely yours.Whatever you ultimately decide to Sell it for i.e $9.95 to $15.00 to $100 the major benefit is that you keep all the money.

Basically you are able to purchase a product once and then sell it over and over. Before venturing into buying products with resell rights there are some things you should know. Basic rights range in price from $17 to $97 and are very easy to profit from. However, this option is not generally viral since you don’t have the right to claim it as your own or give it away.master resell rights are a wholly different proposition and can cost as a rule from $150 to literally thousands of $$$$$.



Why Resell Rights Are Hot Right Now.

April 22nd, 2009



Resell rights are very hot right now, because most people simply don’t have the time, money and effort it takes to create their own products. They are a great way to make money from your own websites and you can continue to add to your products if they become a little outdated so you can keep making money with them as long as you want. Resell rights are simply permission from the owner of a work (a book, for example) to allow you to take the said material and distribute it for your own profit. Resell Rights are also the fastest way to get started in your own online business since they are a lucrative turnkey solution. Products with resell rights often also come with tools that you can use to make sales including a free web site and free sales letters that can be used to convince people to make a purchase.

Resell rights in online businesses come in many forms and sizes.

Resell Rights

Resell rights simply states that the person you give these to has the ability (and right) to sell your copyrighted material. Resell rights and resale rights are one in the same. Resell Rights are special rights, or permissions, that are granted to you by way of a legal transaction between you (the intended reseller) and the owner (the person with legal right of ownership of the product).

Master Resell Rights

Master resell rights are slightly different from normal resell rights. Master resell rights take it a step further and allow you to sell the resell rights to the work. Master Resell Rights are usually more expensive than plain resell rights. Master resell rights often include a web page with the product, giving you the right to sell the product, as well as allowing you to pass on this right to your customers. Master Resell Rights allows the person you assign them to the ability to resell the material, and it gives them the ability to sell the resell rights to the material (including master resell rights unless otherwise limited).

Private Label Resell Rights

Private label resell rights are probably the most flexible of the resell rights since they generally allow you to customize, edit and put your name on the product if you so choose. The product’s creator typically offers private label resell rights. Private Label Rights are gigantic also, with more and more marketer’s realizing the true power behind offering a product with PLR, instant fame, fortune and a never ending tide of traffic scrambling to download a product that they can call their own. Private label rights products, come with a raw source material that you can use to produce a finished item. Private Label Rights and Source Code are at the top of many people’s lists of profitable, easy-to-sell products.

Conclusion

I have given you a brief outline of the different type of resell rights above to help you gain an understanding. The salient points to note with all types of resell rights are:

· Resell rights are here to stay, just make sure that you stay ahead of the pack.

· Resell Rights are the fastest and easiest way to find your own Internet riches.

· Most, if not all, digital products for which resell rights are available come with a professional ready to take orders website.

· Resell rights offer the advantage of not having to produce your own material.

And that is exactly why Resell Rights are so HOT.

So go now and get your master resell and resell rights at our site. We have enough to keep you earning for years to come with more being added regularly.



VoIP Reseller: Selling Services to End Users

April 22nd, 2009



The advanced VoIP telecommunication industry is flooded with many reselling opportunities in the present day world. VoIP resellers are making the Internet telephony market red hot. With several cost effective features in place, IP services have gained a momentum in the communications domain that is its very own. There is intense competition with quite a few resellers offering high-end solutions for both corporate as well as business use. Consequently, resellers and end users need to exercise a bit of caution while choosing service providers to cater to their specific needs.

While looking at a contemporary voice over IP world and its future trends, we find that there is drastic rise in the demand for VoIP wholesaler and reseller services. This is because, call termination allows users to send data, voice and video simultaneously over an IP network. Moreover, users are blessed with the capability to accomplish multifarious jobs; they can make more than one call or surf the Internet while talking at a given time.

The need for VoIP wholesalers and resellers services is on the peak. As a matter of fact, everyday many corporate or business houses are shifting to voice services for availing the benefits. Quite like the wholesalers, VoIP resellers also hold a huge prospective in spreading the Internet telephony services across the world. Anyone with an extensive customer base in their own geographical domain and efficient marketing capabilities can make the most of a VoIP reseller business opportunity. The resellers are provided with the technical equipment and infrastructures by the service provider or wholesaler for routing their calls over the Internet. Consequently, resellers have to make less investment for offering IP reseller services to the end users.

Generally, the resellers use some part of a VoIP switch from the wholesalers and then sells it off to end users. Thereby, resellers form a pivotal link between the wholesalers and end users. There are two types of VoIP reseller programs namely – standard and premium. The main difference between the both is the branding. The latter program allows users to sell the services with their own brand name. One can make the most of these business reseller opportunities and make their presence felt in the VoIP market.



Resell Rights Explained

April 22nd, 2009



When considering an online venture, for newbies and old pros alike, resale rights are an incredibly cost and time efficient way to get started.

They are one of the best ideas to ever be conceived for Internet marketing and many thousands of people have made a small fortune and continue to make a good living from resell rights.

There are two basic ways to make money with resell rights:

1) You can buy resell rights to someone else’s product which will give you the right to sell it and keep 100% of the profits.

2)You can sell resell rights to one of your own products to others who want to have rights and keep 100% of the profits.

With that said here are the reasons resell rights are such a good idea.

First, if you have no time, experience, are too lazy to create your own product or simply want to get started with making money on the internet as soon as humanly possible you can simply buy resell rights to an existing product (which will usually come with an already made sales letter and graphics), upload the product to your site and voila! You’ve got your own online business!

Buying resell rights allows a person to literally start their own online business in less than a day…in fact, for those with the right skill set it can take as little as an hour!

All the big names in Internet Marketing make big bucks selling high ticket items. $97 e-books, $197 software and even $997 DVD courses. Unfortunately, unless you are already an expert you probably don’t have the experience and knowledge to create such high priced products.

But when you purchase resell rights to one of these products you have an instant business with a high profit margin.

Second, if you have already created your own product selling resell rights can be even more profitable than buying them!

Because resell rights are the absolute easiest and fastest way to start an online business, a lot of people are buying resell rights.

In fact, most people that buy resell rights usually buy resell rights to more than one product. Instead of buying the rights to just one product and setting up one online business, why not buy a whole bunch and set up a lot of businesses?

And that is exactly what a lot of people that buy resell rights do.

So we have established that resell rights are a hot commodity and a lot of people are looking to buy them. That’s one reason to start selling resell rights.

But the main reason why selling resell rights to your own products is so advantageous is because of the profit margin.

You can sell resell rights for anywhere from just $10 to $1,000 or more! It’s a great way to make a lot of money fast.

Because when you sell resell rights, you are not selling an ebook or course. You are not teaching people how to do something. In essense what you are doing is actually selling a business that people can actually start making money with!

And in most cases, giving somebody a business they can actually make money with is a lot more valuable than simply telling them how to create it themselves.

Let’s take a look at the different types of resell rights available for sale. Here are the main kinds.

* Basic Resell Rights

You have the right to resell the product but your customer does not have the right to resell it to another. You keep 100% of the profit after every sale you make.

* Master Resell Rights

You have the right to resell the product as well as the Basic Resell Rights to your customers. Your customers can in turn resell the same book to their customers. The Master Resell Rights can either be bundled together with the purchase of the product or purchased separately from the product. Master rights are great when used as an upsell!

* Private Label Rights

This is the grand daddy of all resell rights! Buying Private Label Rights usually give you the right to change the product in any way you like, put your own name on it, sell resell rights or even master resell rights to others and basically use and treat the product as it were your own creation.

* Give Away Rights

You can give the product away for free. In most cases, however, you cannot resell and/or edit it.

* Royalty Rights

You have to pay the original product author or franchisor a percentage of every sales made by you. This right normally applies to physical products. McDonald’s and books found in bookstores are very good examples that demonstrate this right.

As with any purchase, always read the resell rights agreement as put forth by the seller before buying any rights package because they may have specific rules for the selling of their product.



Resellerspanel.com Launches a cPanel Reseller Hosting Program

April 22nd, 2009



erspanel.com (www.resellerspanel.com), the only company in the web hosting business offering a free reseller hosting program, announces the launch of its cPanel program, which offers four reseller plans, perfect for those who wish to sell hosting to their own customers. The four plans offer 5, 7, 10 and 15 GB of disk space, and 50, 70, 100 and 150 GB of bandwidth respectively, as well as the ability to host multiple domains, and come with the Fantastico free scripts installer.

Beside the around-the-clock prompt and reliable technical support, the cPanel program offers each and every reseller a dedicated IP address, which guarantees them complete anonymity, and which provides secure protection against DDoS attacks. Moreover, the cPanel control panel, which is the most widely used user-friendly control panel in the hosting industry allowing resellers to administer individual and reseller accounts, is translated in many languages, including the most commonly used and widespread ones.

Kalin Blaskoff, CEO of Resellerspanel.com, said that Resellerspanel.com’s cPanel reseller hosting program is a completely risk-free enterprise as it offers a 30-day money-back guarantee, that its prices are very well balanced and correspond to the plans’ features and properties, that the program offers several GB of free disk space for the main reseller account, so that resellers can host their sites for free without the need to recourse to their reseller accounts’ resources and thus lower their profits, and that with the launch of the cPanel reseller hosting program, Resellerspanel.com finally meets the demands of all resellers.



VoIP Reseller Programs: No Need to Make Any Investments

April 22nd, 2009



There are vaious VoIP business plans available in the market. The user does not require to invest huge amount of money to become their member. The customer can get the software and hardware free of cost and avail services like calling cards, call back facility, etc. We already know that VOIP is a system of sending voice telephone signals over the internet. In this process, the analog signals are converted to digital ones. The VoIP resellers act as a gateway to avail the VOIP service.

The VoIP resellers are a medium through which the callers can reach to the end user. It is also true that anyone can get into this field to increase the revenue. The software and hardware providers, call shops, Internet telephony service providers, call card companies, ISPs are those who opt for VoIP reseller services and VoIP business plans. It is through the VoIP reseller that the browsers can connect to the end users of his choice. One can access the international calls very comfortably through these resellers. Simply avail the calling cards to access the distant calls at economical rates. Furthermore, this process helps to enhance the VoIP business opportunity of the company.

The VoIP business plans offer a variety of value added services and provide ultimate satisfaction to the users. The most amazing part is that it allows the reseller to become a global player and form a global distribution company very easily.

The business opportunity increases with the coming of resellers. The service is further supported by online access which can be utilised to track sales and revenue. The marketing team and sales professional of reseller can give their reports online from around the world. The marketing team support helps the VoIP reseller programs to grow worldwide. Using these services, customers can now make payments using paypal or credit cards. This makes the users to connect to any part of the world with the help of VoIP.

The advanced VoIP telecommunication industry is packed with lots of reselling opportunities. VoIP resellers are making the Internet telephony market hit worldwide. There is a strong competition between few resellers offering high-end solutions for both corporate and business use. Therefore, resellers and end users need to take care while selecting service providers to cater to their requirements.

The need for VoIP wholesalers and resellers services is rising. Almost everyday, corporate or business houses are looking for these services to avail the benefits. The service provider give the resellers the technical equipment and infrastructures.

Normally, the resellers use some part of a VoIP switch from the wholesalers and then seel to the end users. So, we see that the resellers form a pivotal link between the wholesalers and end users. The two types of VoIP reseller programs include standard and premium. The VoIP resellers are getting popular worldwide. One can easily find attractive reseller programs available in the market. People all over the world are looking forward to have VoIP services, which have led to many openings in the telecommunication industry. What appeals is that this platform requires low investment to venture. Also, infrastructure and hardware equipment are supplied by the providers. Resellers also offer an access to technical support service 24 by 7 for any network related queries.

VoIP service providers offer services to satisfy the needs of their customers. VoIP services include VoIP wholesale carrier services, call termination, VoIP reseller programs and business solution. The biggest advantage in opting for VoIP reseller services is that you need to spend little in setting up the infrastructure. Some IP telephony providers offer services like white label VoIP and private label VoIP.



Commission Junction Affiliate Review

April 20th, 2009



Company Overview:

Is the Internet a good venue for getting online leads and sales? Oftentimes, online merchants are disappointed or disheartened and end up reverting to traditional media for their advertising needs. Creating a website is not enough. Submitting the URL (with appropriate Meta tags and keywords to make the site searchable) is not enough. Having a merchant account on your site is not enough. The best way to get the most traffic to go to your site is through the forging of relationships with other companies. Short of pounding the pavement or writing emails to anonymous companies who may not give you the time of day, the best solution offered by the internet today are — affiliate programs.

Commission Junction is a one of three ValueClick companies. Together they provide complete Internet marketing solutions to its clients and partners. Commission Junction’s expertise lies in forging strategic relationships between publishers and advertisers; thereby creating an open marketplace low risk and high reward for its clients.

Commission Junction is one of the largest affiliate programs on the Internet today with over three hundred advertisers in the UK, France, and Germany alone and over 1,700 merchants and growing daily. Their partners and clients include leading big name Internet and traditional companies such as Air France, Ebay, Microsoft, Palm, Razorfish, Thomas Cook, and Yahoo. Commission Junction ranks as one of the largest ad networks in the world.

Program Details and Benefits:

How does it work? Once upon a time we had a simple term for it. We called it “banner swap”. Another was direct ad placement. Publishers would include ads or links to advertisers in the content of their website (oftentimes in the form of banners). This helps advertisers in building their brand, drive up their sales, and decrease the acquisition cost of customers.

Income and commissions are generated by what we call “click through”s. This means that the publisher makes money every time the ad is seen or clicked by a person. The commission rate is often set in batches, for example, every 1,000 clicks, etc.

There are several reasons why Commission Junction is considered one of the best affiliate programs on the Internet today.

1) Commission Junction has a very competitive pricing scheme for their merchants

2) They pay out commissions to their members quickly and on time

3) They constantly look for ways to improve their services by increasing the benefits of their clients (or affiliates) and encourage them to help in expanding the Commission Junction network.

Commission Junction employs traditional affiliate commission models such as “pay per click”, “pay per lead” and “pay per sale”.

Commission Junction’s affiliate program offers a variety of benefits to its affiliates. The first is the two tier commission plan.

1) An affiliate can earn a referral commission ($2 up-front) by encouraging other webmasters or companies into joining the Commission Junction network (assuming they are not yet members of the Commission Junction network) once they sign up. For example, if ten (10) people click through from your site and all of them sign up. That means that the affiliate automatically earns twenty dollars ($20) in referrals.

2) An affiliate can earn a five percent (5%) commission on all commissions generated by their referrals. This only applies to new accounts, and not existing members of Commission Junction. For example, if all ten become active members and each one generates twenty dollars ($20) in commissions each month, then the first tier affiliate will earn an additional ten dollars ($10) monthly income. This translates into an annual income of around one hundred twenty dollars ($120) — all from referrals!

Second, commissions are pooled together in one check paid directly by Commission Junction, on a monthly basis, not by the merchants. There is no set minimum commission per merchant. This means that if you earn five dollars ($5) each from ten merchants in a single month, Commission Junction will remit fifty dollars ($50) to you immediately. Also, Commission Junction offers a centralized online commission report for all its merchant programs.

Another benefit that makes Commission Junction so attractive to merchants and publishers is that they also offer their merchants the same two tiered program they offer their affiliates. This means that all merchants are also entitled to the five percent (5%) second tier commissions.

Commission Junction also offers a variety of affiliate programs that you can promote on your site. Aside from the big name companies, Commission Junction has attracted the attention of many smaller merchants that are highly targeted and are focused on a particular niche. This helps in targeting your site as well and will increase the opportunities of finding a merchant appropriate for your target audience.

Visitor Feedback:

I’ve read several comments about Commission Junction on the Internet from forums and review sites and there seems to be mixed feedback, depending on whether you are a merchant or an affiliate.

Merchants have given glowing reports all around. According to the merchants, Commission Junction offers them a well-designed and well-implemented solution at a reasonable price. From the affiliates, though, there have been a few glowing reports and quite a few not so desirable ones. Here are some comments posted:

· (August 23, 2001)I could spend all day on their site trying to figure out which programs to choose from the thousands on offer. Don’t make much money from them despite the programs looking good.

· (February 25, 2003) Hardly makes you any money even if you try hard. They used to be a good and reliable bunch, but since they’ve left the pay per click system, they’ve gone downhill in many respects. When I requested payment, next thing I knew was that they terminated my account, accusing me of cheating! This was supposedly detected by their infallible anti-cheating software… I subsequently emailed them several time asking for an explanation, and they never replied once! What can you do! I’d say skip them if you’re looking for a company with integrity. There are many around, like Tradedoubler, Fastclick and Focusin.

· (February 4, 2004 – from a 2-year Commission Junction member) Commission Junction offer a fantastic business opportunity from people working from home (who have a website) wanting to earn an extra income brilliant companies on offer easy to join and add links to – Their payment structure is second to none – I now receive a guaranteed monthly check which is always more every month!

· (April 16, 2004) Commission Junction seemed to be good, but I have just recently requested payment and found my account has been put on payment review for 30 days and then if they think I have increased clicks they will terminate my account. This is very annoying and I don’t think I’m the only one who has had this problem. My advice would be to look elsewhere or deal directly with the companies of which you want to become an affiliate.

· (October 18, 2005) Commission Junction interface is hard to navigate, keeps crashing. Stay well clear.

As you can see the comments are mixed. In the early stages of Commission Junction’s history there were reports of undelivered commissions and inaccurate tracking. On the up side, the last negative comment I’ve read was the one listed above (October 18, 2005). I assume this means that Commission Junction has ironed out their bugs and has definitely moved forward and been able to supply its merchant partners and affiliates with the quality service they promised. With nine months of glowing reviews, I think it is safe to recommend Commission Junction to merchants and publishers all over the net.



Search Engines vs. SEO Spam: Statistical Methods

April 20th, 2009



High placement in a search engine is critical for the success of any online business. Pages appearing higher in the search engine results to queries relevant to a site’s business will get higher targeted traffic. To get this kind of competitive advantage Internet companies employ various SEO techniques in order to optimize certain factors used by search engines to rank results.

In the best case SEO specialists create relevant well-structured keyword rich pages, which not only please the eyes of a search engine crawler but also have value to the human visitor. Unfortunately it takes months for this strategic approach to produce feasible results, and many search engine optimizers use so-called “black-hat” SEO.

‘Black Hat’ SEO and Search Engine Spam

The oldest and simplest “black SEO” strategy is adding a variety of popular keywords into web pages to make them rank high for popular queries. This behavior is easily detected since generally such pages include unrelated keywords that lack topical focus. With the introduction of the term vector analysis search engine became immune to this sort of manipulation. However “black-hat’ SEO went one step further creating the so-called “doorway’ pages – tightly focused pages consisting of a bunch of keywords relevant to a single topic. In terms of keyword density such pages are able to rank high in search results but never seen by human visitors as they are redirected to the page intended to receive the traffic.

Another trend is the abusing the link popularity based ranking algorithms, such as PageRank with the help of dynamically-generated pages. Such pages receive the minimum guaranteed PageRank and the small endorsements from thousands of these pages are able to produce a sizeable PageRank for the target page. Search engines constantly improve their algorithms trying to minimize the effect of “black-hat”‘ SEO techniques, but SEOs also persistently respond with new more sophisticated and technically advanced tricks so that this process bears a resemblance to an arms race.

“Black-hat” SEO is responsible for the immense amount of search engine spam-pages and links created solely to mislead search engines and boost rankings for client web sites. To weed out the web spam search engines can use statistical methods that allow computing distributions for a variety of page properties. The outlier values in these distributions can be associated with web spam. The ability to identify web spam is extremely valuable to search engine not just because it allows excluding spam pages from their indices but also using them to train more sophisticated machine learning algorithms capable to battle web spam with higher precision.

Using Statistics to Detect Search Engine Spam

An example of an application of statistical methods to detect web spam is presented in the paper “Spam, Damn Spam and Statistics” by Dennis Fetterly, Mark Manasse and Marc Najork from Microsoft. They used two sets of pages downloaded from the Internet. The first set was crawled repeatedly from November 2002 to February 2003 and consisted from 150 million URLs. For each page the researches recorded HTTP status, time of download, document length, number of non-markup words, and a vector indicating the changes in page content between downloads. A sample of this set (751 pages) was inspected manually and 61 spam pages were discovered, or 8.1% of the set with a confidence interval of 1.95% at 95% confidence.

Another set was crawled between July and September 2002 and comprises 429 million pages and 38 million HTTP redirects. For this set the following properties were recorded: URL, URLs of outgoing links; for the HTTP redirects – the source and the target URL. 535 pages were manually inspected and 37 of them were identified as spam (6.9%).

The research concentrates on studying the following properties of web pages: – URL properties, including length and percentage of non-alphabetical characters (dashes, digits, dots etc.). – Host name resolutions. – Linkage properties. – Content properties. – Content evolution properties. – Clustering properties.

URL Properties

Search engine optimizers often use numerous automatically generated pages to massively distribute their low PageRank to a single target page. Since the pages are machine generated we can expect their URLs to look differently from those created by humans. The assumptions are that these URLs are longer and include more non-alphabetical characters such as dashes, slashes or digits. When searching for spam pages we should consider the host component only, not the entire URL down to the page name.

The manual inspection of the 100 longest hostnames had revealed that 80 of them belong to adult site and 11 refer to the financial and credit related sites. Therefore in order to produce a spam identification rule the length property has to be combined with the percentage of non-alphabetical characters. In the given set 0.173% of URLs are at least 45 characters long and contain at least 6 dots, 5 dashes or 10 digits-and the vast majority of these pages appear to be spam. By changing the threshold values we can change the number of pages flagged as spam and the number of false positives.

Host Name Resolutions

One can notice that Google, given a query q, tends to rank a page higher if the host component of the page’s URL contains keywords from q. To utilize this search engine optimizers stuff pages with URLs containing popular keywords and keyphrases and set up DNS servers to resolve these URLs to a single IP. Generally SEOs generate a large number of host names to rank for a wide variety of popular queries.

This behavior can also be relatively easy detected by observing the number of host name resolutions to a single IP. In our set 1,864,807 IP addresses are mapped to only one host name, and 599,632 IPs-to 2 host names. There are also some extreme cases with hundreds of thousands host names mapped to a single IP, and the record-breaking IP referred by 8,967,154 host names.

To flag pages as spam a threshold of 10,000 name resolutions was chosen. About 3.46% of the pages in the Set 2 are served from IP addresses referred by 10,000 and more host names and the manual inspection of this sample proved that with very few exceptions they were spam. Lower threshold (1,000 name resolutions or 7.08% pages in the set) produces an unacceptable amount of false positives.

Linkage Properties

The Web consisting of interlinked pages has a structure of a graph. Therefore in graph terminology the number of outgoing links of a page can be referred to as the out-degree, while the in-degree equals to the number link pointing to a page. By analyzing out- and in-degrees values it is also possible to detect spam pages which would represent the outliers in the corresponding distributions.

In our set for example there are 158,290 pages with out-degree 1301, while according to the overall trend only 1,700 such pages are expected. Overall 0.05% of pages in the Set 2 have out-degrees at least three times more than suggested by the Zipfian distribution, and according to the manual inspection of a cross section, almost all of them are spam.

Similarly the distribution for in-degrees is calculated. For example 369,457 pages have the in-degree of 1001, while according to the trend only 2,000 such pages are expected. Overall, 0.19% of pages in the Set 2 have in-degrees at least three times more common than the Zipfian distribution would suggest, and the majority of them are spam.

Content Properties

Despite the recent measures taken by search engines to diminish the effect of keyword stuffing, this technique is still used by some SEOs who generate pages filled with meaningless keywords to promote their AdSense pages. Quite often such pages are based on a single template and even have the same number of words which makes them especially easy to detect using statistical methods.

For Set 1 the number of non-markup words in each page was recorded, so we can draw the variance of word count in pages downloaded from a given host name. The variance is plotted on the x-axis and the word count is shown on the y-axis, both axes are drawn on a logarithmic scale. Points in the left side of the graph marked with blue represent cases where at list 10 pages from a given host have the same word count. There are 944 such hosts (0.21% of the pages in Set 1). A random sample of 200 these pages was examined manually: 35% were spam, 3.5% contained no text and 41.5% were soft errors (a page with a message indicating that the resource is not currently available, despite the HTTP status code 200 “OK”).

Content Evolution

The natural evolution of the content in the Web is slow. In a period of a week 65% of all pages will not change at all, while only 0.8% will change completely. In contrast many spam SEO web pages generated in response to an HTTP request independent of the requested URL will change completely of every download. Therefore by looking into extreme cases of content mutation we search engines are able to detect web spam.

The outliers represent IPs serving the pages that change completely every week. Set 1 contains 367 such servers with 1,409,353 pages (97.2%). The manual examination of a sample of 106 pages showed that 103 (97.2%) were spam, 2 were soft errors and 1 adult pages counted as a false positive.

Clustering Properties

Automatically generated spam pages tend to look very similar. In fact, as already said above, most of them are based on the same model and have only minor differences (like inserting varying keywords into a template). Pages with such properties can be detected by applying clustering analysis to our samples.

To form clusters of similar pages the ’shingling’ algorithm described by Broder et al. [2] will be used. Figure 7 shows the distribution of the cluster sizes on near duplicate pages in Set 1. The horizontal axis shows the size of the cluster (the number of pages in the near-equivalence class), and the vertical axis shows how many such clusters Set 1 contains.

The outliers can be put into two groups. The first group did not contain any spam pages, pages in this group are more related to the duplicated content issue. In the same time the second group is populated predominantly by spam documents. 15 of 20 largest clusters were spam containing 2,080,112 pages (1.38% of all pages in Set 1)

To Sum Up

The methods described above are the examples of a fairly simple statistical approach to spam detection. The real life algorithms are much more sophisticated and are based on machine learning technologies which allow search engine to detect and battle spam with a relatively high efficiency at an acceptable rate of false positives. Applying the spam detection techniques enables search engine to produce more relevant results and ensures a more fair competition based on the quality of web resources and not on technical tricks.

References:

1. Dennis Fetterly, Mark Manasse, Marc Najork. “Spam, Damn Spam, and Statistics: Using statistical analysis to locate spam web pages” (2004). Microsoft Research.

2. A. Broder, S. Glassman, M. Manasse, and G. Zweig. “Syntactic Clustering of the Web”. In 6th International World Wide Web Conference, April 1997.



Environmental Risk Aversion for Waste Derived Biomass

April 20th, 2009



1.0 Introduction

This 21st century has become an age of recycling where a lots of emphasize is placed on reuse of material to curb current environmental problems and maximize use of depleting natural resources and energy conservation. Modern day sustainable use and management of resource recommend need to incorporate recycling culture in our ways of life including technological process. Biomass is not left behind in this; the use of biomass energy resource derived from the carbonaceous waste of various natural and human activities to produce electricity is becoming popular. Biomass is considered as one of the clean, more- efficient and more-stable means of power generation. And it has become imperative for marine industry to tap this new evolving power generation mode especially the use of micro generation approach considering the mobile nature of ships.

 

Biofuels exist in solid, liquid or gas form thereby potentially affecting three of our core markets. Solid biofuels or biomass tend to be used in external combustion, however its use in the shipping industry has been limited to liquid biofuel due to lack of appropriate information economics forecasts, Sources of biomass include by-products from the timber industry, agricultural crops, raw material from the forest, major parts of household waste, and demolition wood, all things being equal using pure biomass that do not affect human and ecological chain make it suitable energy source. Biomass has low sulfur content means biomass combustion therefore considered much less acidifying than with coal, for example. Also, the ashes from biomass consumption, which are very low in heavy metals, can be recycled.

One advantage of biomass compared to other renewable-based systems that require costly advanced technology (such as solar photovoltaics) is that biomass can generate electricity with the same type of equipment and power plants that now burn fossil fuels. Many innovations in power generation with other fossil fuels may also be adaptable to the use of biomass fuels. Various factors have hindered the growth of the renewable energy resource, however. Most biomass power plants operating today are characterized by low boiler and thermal-plant efficiencies; both the fuel’s characteristics and the small size of most facilities contribute to these efficiencies. In addition, such plants are costly to build.

Biomass remains potential renewable energy contributor to net reduction in greenhouse gas emissions by offsetting CO2 from fossil generation. The current method generating biomass power is biomass fired boilers and Rankine steam turbines. Recent research work in developing sustainable, and economic biomass focus on high-pressure supercritical steam cycles , use of feedstock supply system, and conversion of biomass to a low or medium gas that can be fired in combustion turbine cycles, resulting in efficiencies one-and-a-half times that of a simple steam turbine. biofuels has potential to influence marine industry, and it as become importance for designers and ship owners to accept their influence on the world fleet of the future especially the micro generation concept with co generation for cargo and fuel for  ships.

 

The paper discuss conceptual work, trend , sociopolitical driver, economic, development, and future of biomass with hope to bring awareness to local, national and multinational bodies making biofuels policies as well as maritime multidisciplinary expertise in regulation, economics, engineering, and vessel design and operation. The paper also discusses how the shipping industry can take advantage of growing tide to tap benefit promised by waste use power generation system.

 

 

2.0 Biomass developmental trend

 

The concept of use of Biofuels for energy generation has has been existing concept, and in the face of challenges posed by environmental need, its growth is likely to dominate renewable energy market. Following the advent of peanut oil diesel engines developed by Rudolf Diesel in 1911 the production and use of biofuels worldwide has grown significantly in recent years. The current world biofuels market is focused on: Bioethanol blended into fossil motor gasoline (petrol) or used directly and biodiesel or Fatty Acid Methyl Ester diesel blended into fossil diesel. However the use of The Fischer-Tropsch model that involve catalyzed chemical reaction to produce a synthetic petroleum substitute, typically from coal, natural gas or biomass, for use as synthetic lubrication oil or as a synthetic fuel seem promising and negate risk posed by food based biomass. This synthetic fuel runs only in diesel engines and some aircraft engines. Oil, product and chemical tankers being constructed now are likely to benefit much more from use of biomas. However use on gasoline engines ignites the vapors at much higher temperatures, which pose limitation to inland water craft.

 

Biomass generation and growing trend can be classified into 3 generation types:

first generation’ biofuels relate to biofuels made from sugar or starch, producing bioethanol, and vegetable oil or animal fats producing biodiesel. First generation biofuels provoke increasing criticism through their dependence on food crops and issues over biodiversity, land use and human rights. Hybrid technology for percentage blending is being employed to mitigate food production impact. Second generation biofuels mitigate problem posed by the first generation biofuels. They do not affect food crops because they are made from waste biomass from agricultural and forestry, fast-growing grasses and trees specially grown as so-called “energy crops”. With technology, sustainability and cost issues to overcome, second-generation biofuels are still several years away from commercial viability and many second generation mass produced biofuels are still under development including the biomass to liquid. Fischer-Tropsch production technique. third generation biofuels are green fuels like algae biofuel made from energy and biomass crops that have been designed in such a way that their structure or properties conform to the requirements of a particular bioconversion process. They are made from such as sewage, and grown on ponds.

 

Just like tanker revolution influence on ship type, demand for biomass will bring, will bring capacity, bio -material or completed product from source to production area and then to the point of use, will bring technological, environmental change will require ships of different configuration, size and tank coating type. As well as impact on the tonne mile demand will change accordingly.

 

Effect on shipping is likely to follow shipping large scale growth on exports and seaborne trade from key exporting regions, particularly South America. Brazil has a key role. Brazil has already been branded to be producing en-mass ethanol from sugar cane since the 1970s with a cost per unit reportedly the lowest in the world. And it is currently exploring ethanol

 

Table 1 – World ethanol consumption 2007

Consumption

 

World ethanol consumption -

51 million tones, 2007

Us and brazil

68%

EU and China –

17% – surplus of 0.1 million tones

US deficit –

1.7mt

EU deficit -

1.3 mt

World – deficit

1mt

 

Recent year is also witnessing  emerging trade on biofuel product between the US, EU, and Asia and whilst Brazil exports the most ethanol globally at about 2.9 million tonnes per year, the top importers of the US, EU,Japan and Korea have increasing demand that will have to be satisfied by increased shipping capacity. Seaborne vegetable oil supply is increasingly growing

 

 

Table 2 – Biofuel growth

 

 

 

Vegetable oil

33 mt in 2000 to 59 mt in 2008

 

Palm oil

13 mt in 2000 to 32 mt forecast in 2008.

 

a 7.5% p.a growth rate

Soya bean

7 mt to some 11.5 mt in 2008,

 

EU

imports – 5.7 mt in 2001 to an expected 10.3 mt for 2008

8.9%.

 

3.1 mt in 2001 to 5.2 mt forecast for 2008

39%

 

Production capacity- 1.9 mt in 2002 to 11 mt in 2007, with 2007.

 

50% of total capacity.

 

 

Recently biofuel is driving a new technology, Worldwide; the use of biofuels for cars and public vehicles has grown significantly. With excess capacity waiting for source material it seems inevitable that shipping demand will increase.

 

3.0 Inter industry Best Practice

 

3.1 Land based use - 

 

UK pumps mandate at least 2.5% biofuels. This target will rise to 5% by 2010. Also in the UK, the first train to run on biodiesel went into service in June 2007 for a six month trial period. The train uses a blended fuel, which is 20% biodiesel and the operator, Virgin Trains, is confident the mix can be increased to at least a 50% mix with the further possibility to run trains on fuels entirely from non-carbon sources. On January 15, 2006- Central Ohio Transit Authority (COTA lunch a program to test a 20% blend of biodiesel (B20) in its buses. In two months they used approximately 45,000 gallons of B20. As a result of the test, in April 2006 they began using biodiesel fleet-wide. In addition to using B20 in the winter months, COTA has committed to using 50-90% biodiesel blends (B50 – B90) during the summer months. This is projected to decrease regular diesel fuel consumption by over one million gallons per year. 26th of October 2007. buses in the UK running on B100 was launched on  In a pilot project. Argent Energy (UK) Limited is working together with Stagecoach to supply biodiesel made by recycling and processing animal fat and used cooking oil. For power stations, B&W have orders in the EU for 45 MW of two-stroke biofuel engines with a thermal efficiency of 51-52%. Specifically, these operate on palm oil of varying quality, and in the future, it is expected that more engines, whether stationary or marine, will be developed to run on biofuels.

·         US DOE has funded five new advanced biomass gasification research and development projects beginning in 2001(Vermont project)

·         2008 – Ford announced a £1 billion research project to convert more of its vehicles to new biofuel sources. The first trial oft, Last year. BP Australia has now sold over 100 million liters of 10% ethanol content fuel to Australian motorists, and Brazil sells both 22% ethanol petrol nationwide and 100% ethanol to over 4 million cars, It is a trend that is gathering momentum.

In a program initiated by the Swedish National Board for Industrial and Technical Development in Stockholm, several Swedish universities, companies, and utilities are collaborating to accelerate the demonstration of the advanced EVGT for natural-gas firing, especially in small-scale units. A natural-gas-fired EVGT pilot plant (0.6 megawatts of power output for a simple gas-turbine cycle) should start operation in Lund, Sweden, in 1998.

·         AES Corporation is a leading company in biomass conversion internationally. At AES Kilroot in Northern Ireland, the team recently completed a successful trial to convert the plant to burn a mixture of coal and biomass. With further investment in the technology, nearly half of Northern Ireland’s 2012 renewable target could be met from AES Kilroot alone.

3.2 Aero industry–

 

Virgin Atlantic – Air transport is receiving increasing attention because of environmental concerns linked to CO2 emissions, air quality and noise. Virgin Atlantic in collaboration with Boeing and General Electric aircraft alternative fuels project for aircraft. A successful test flight from London to Amsterdam flight took place on 24th February of this year, running one of the four jumbo jet engines on a mixture of 20% coconut oil and babassu nut oil, with 80% conventional jet fuel. This fuel was specifically chosen due to its performance at low operating temperatures. The test was successful, with no noticeable difference in performance. Except that; imitation that biofuel mix used was in no way sustainable in the quantities required by the demands of the aviation industry. In a way to mitigate this Virgin is looking to us use of Algae based fuels as it is predicted that they may be suitable for use at low temperature.

 

3.3  Maritime industry 

 

The use of land based transportation, is growing, however the use for sea based transportation need to be explored. Biofuels  for ship will be advantageous. In recent UK pilot project where Buses are run on B100 Argent Energy (UK) Limited is working together with Stagecoach to supply biodiesel made by recycling and processing animal fat and used cooking oil. Marine engines with their inherent lower speed and more tolerant to burning alternative fuels than smaller, higher speed engines tolerance will allow them to run on lower grade and cheaper biofuels. Royal Caribbean Cruise Lines (RCCL) unveiled a palm oil-based biodiesel since 2005.Optimistic outcome of the trial made RCCL confident enough to sign a contract in August 2007 for delivery of a minimum 15 million gallons and for the four years after, a minimum of 18 millions gallons of biodiesel for its cruise ships fleet. The contract marked the single largest long-term biodiesel sales contract in the United States. In early 2007, United States Coast Guard indicated that their fleet will augment increase use of biofuels by 15% over the next four years. In the marine industry, beside energy substitute advantage, biolubricants and biodegradable oil  are particularly advantageous from an environmental and pollution perspective. Bio lubrication also offer higher viscosity, flash point and better technical properties such as increased sealing and lower machine operating temperature advantageous use in ship operation.

 

Time has gone when maritime industry could afford nitty gritty in adopting technology, other industry are already on a fast track preparing themselves technically for evitable changes driven by environmental problem, Global energy demands and political debate add further pressures to find alternative energy especially bio energy  because of hybridization of old and new system advantage it offer. The implication is that shipping could be caught ill prepared for any rapid change in demand or supply of biofuel. Thus this technology is in the early stages of development but the shipping industry need top be prepared for the impacts of its breakthrough because Shipping will eventually required be at the centre of this supply and demand logistics chain again. Table 3 shows the projection for the main present players.

 

Table3  – projection

 

Region

Growth (1990-1994)

Projection (2020)

United states

7%

15%

Europe

2%

15%

 

4.0 Sources of biomass

North American Electric Reliability Council (NERC) region. Supply has classified biofuel into the following four type’s vizs: agricultural residues, energy crops, forestry residues, and urban wood waste/mill residues. A brief description of each type of biomass is provided below:

Agricultural residues from the remaining stalks and biomass material left on the ground can be collected and used for energy generation purposes this include residues of wheat straw and corn stover. Energy crops are produced solely or primarily for use as feedstocks in energy generation processes. Energy crops includes hybrid poplar, and switchgrass, grown on idled, or in pasture, and in the Conservation Reserve Program (CRP). Forestry residues are composed of logging residues, rough rotten salvageable dead wood, and excess small pole trees. Urban wood waste/mill residues are waste woods from manufacturing operations that would otherwise be landfilled. The urban wood waste/mill residue category includes primary mill residues and urban wood such as pallets, construction waste, and demolition debris, which are not otherwise used.

The most important agricultural commodity crops being planted in the United States are listed in Table 4. Corn, wheat, and soybeans represent about 70 percent of total cropland harvested.

 

 

Table 6 shows representative characteristics for different subcategories of urban wood waste and mill residues.

 

5.0 Risk and Uncertainties

Although a significant amount of effort has gone into estimating the available quantities of biomass supply, the following risk and uncertainties that need to be incorporated into design and decision work on biodiesel use are:

Risk to land use – Our planet only have 295 land, for example Brazil has some 200 million acres of farmland available, more than the 46 million acres of land,  required to grow the sugarcane needed to satisfy the projected 2022 Evolving competing uses of biomass materials, the large market consumption, pricing and growing need. In agricultural waste, the impact of biomass removal on soil quality pose treat to agricultural residues that need to be left on the soil to maintain soil quality could result in significant losses of biomass for electric power generation purposes. Impact of changes in forest fire prevention policies on biomass availability could cause vegetation in forests to minimize the potential for forest fires could significantly increase the quantity of forestry residues available. Potential attempt to recycle more of the municipal solid waste stream might translate into less available biomass for electricity generation. \ Impact on the food production industry as witness in recent food scarcity crisis

5.1 Regulatory impact

 

The EU has stated that by 2020 a target of 20% of community wide energy will be renewable. Further to this, all member states are to achieve a mandatory 10% minimum target for the share of biofuels in transport petrol and diesel consumption by 2020.. The legislation provides a phase-in for biofuel blends, including availability of high percentage biofuel blends at filling stations.  The United States Congress passed the Renewable Fuels Standards (RFS) in February 2008, which will require 35 billion gallons of renewable and alternative fuels in 2022. In parallel to this, work is continuing to reduce emissions further in vehicles. Political drivers in Asia vary according to region. In Southeast Asia, the centre of world production for palm oil, coconut oil, and other tropical oils, political support for farming is the key driver.

 

The issue affecting shipping is whether to refine and use biodiesel locally, or export the unrefined oil for product production elsewhere. In the short term the economics have favored the exports of unrefined oil – which is good news for us. Over the next ten years, with the cost of oil rising, and strict emission reductions in place, the need for increased biofuel production is likely to increase. as well as creating a net positive balance fuel. According to the IEA, world biofuels demand for transport could increase to about 3% of overall world oil demand in 2015 and double by 2030 over the 2008 figure. This does not sound so significant but as we show later it has a significant impact on the specialist fleet capacity demand. As we said before, predicting the trade pattern of biofuels adds a layer of complexity to the overall  nergy supply picture and our oil distribution system.

 

We also believe that this forecast will be the minimum seen as the political pressures will cause the level to rise beyond 3%. To put the scale in context, the current oil tanker fleet of vessels 10,000 dwt or larger comprises of some 4,600 vessels amounting to 386 million dwt. These include about 2,560 Handysize tankers. Additionally, there are some 4,400 more small tankers from 1,000 to 10,000 dwt accounting for 16 million dwt. Our projections show a significant role for seaborne transport, even using conservative bases with high proportions of locally supplied biofuels. This is a significant fleet segment that poses technical and regulatory challenges. As we have discussed, the requirements cannot be fully defined because many market factors remain uncertain, but ship owners who are building new vessels or operating existing vessels should consider this future trade through flexible design options that we will introduce later.

 

 

5.3  Potential Impacts to Shipping

 

The key political drivers for biofuels are environmental concerns, energy security and agricultural policy. The tonne mile demand for future tankers will be greatly affected by national, regional or global policy and political decision making in these areas. There is a greater flexibility in the sourcing of biofuels than there is in hydrocarbon energy sources and this may be attractive to particular governments. Once the regulatory framework is clear, economics will determine how the regulations will best be met and seaborne trade will be at the centre of the outcome. In many parts of the world, environmental concerns are the leading political driver for biofuels. Reflecting these concerns, the global Kyoto Protocol, was negotiated in 1997, and this further provides a driver for the use of biofuels.

 

 

 

 

5.4  Shipping Routes and Economics Impacts

 

The above trend analysis discussed indicate potential capacity requirement from shipping, so far  North America, Europe and South East  Asia are the key importing regions where this growth is concentrated. This includes the Latin American counties of Brazil, Argentina, Bolivia, and Paraguay and Southeast Asia’s Indonesia and Malaysia will remain key suppliers for the palm oil, Philippines and Papua New Guinea have potentials for vegetable oil and agricultural while Thailand has potential for sugarcane. This trade potential will determine future trade route from Malacca Straits to Europe, ballast to Argentina, to load soybean oil to China, and then make a short ballast voyage to the Malacca Straits, where the pattern begins again, a typical complicated fronthaul / backhaul combinations that can initiate, economies of scale need top reduce freight costs and subsequent push for bigger ship production and short sea services like recent experience of today’s tankers.  According to plateau case study the following regional impact can be deduced for shipping.

 

 

 

Biofuel

Demand

North America

ethanol

33 million tons

Europe

ethanol and biodiesel.: 50:50

30 million tons

Asia

ethanol and biodiesel.: 50:50

18 million tons

 

North America demand – policy work support biofuel use in the us and 32 Handysize equivalent tankers will be needed to meet US demand in 2015. with technological breakthrough there will be need for 125 vessel 2030.

 

European demand – Due to environmental requirement and energy security believed to be politically acceptable in the EU but economics may drive a different outcome.80 Handysizes with some due to the growth in trade and longer voyage distance.  With technological breakthrough for 2nd and 3rd generation biofuel growth will need growing to 145 in 2030 Aframax vessels if the technical issues can be overcome.

 

Asia demand  - In plateau case  50 Handysize equivalents are required in 2015 and 2030 with forecast vessel sizes being Handysizes with some Panamax vessels 162 vessels total in the three regions.

 

By adding up all the regions, with biofuels as only 3% of world transport demand, we are looking at a fleet of about 400 Handysize vessels to accommodate the demand and supply drivers by 2030 and 162 by 2015. The total vessel forecast for 2030 could means 2,560 vessels of 81 million deadweight tons.

 

As regions identify these growth markets and recognize the economies of $/tonne scale that can be achieved, as shown here, with bigger tonnage, we are seeing natural investment occurring. New port developments in concerned trade rout will be required to accommodate large Panamax vessel and parcel size for palm oil exports. on the long haul routes.

 

5.5  Biomass  Ship Technologies Impacts

Generation

A variety of methods could turn an age-old natural resource into a new and efficient means of generating electricity. biomass in large amounts is available in many areas, and is being considered as a fuel source for future generation of electricity. Biomass is by its nature both bulky and widely distributed and electricity from conventional, centralized power plants requires an extensive distribution network. Traditionally power is generated through centralized, conventional power plant, where biomass is transported to the central plant, typically a steam or gas turbine power plant, and the electricity is then distributed through the grid to the end users. Costs include fuel and transportation, power plant construction, maintenance, and operation, and distribution of the electric power, including losses in transmission.

 

 

Electrical efficiency

capacity

 biomass

thermal efficiency -40 %

$2,000 per kilowat

 

coal

45 %

$1,500 per kilowatt,

 

However, micro-biomass power generators located at the site of end-use seem to offer a path for new solution for energy. Recent development in towards use of micro biomass will equally offer best practice adaptation for marine power. Biomass is used at or near the site of end-use, with heat from external combustion converted directly to electricity by a biomass fired free-piston genset . Costs include fuel and acquisition and maintenance of the genset and burner. Since the electricity is used on site, both transmission losses and distribution costs are minimal. Thus, in areas without existing infrastructure to transmit power, there are no additional costs. In this case it is also possible to cogenerate using the rejected heat for space or hot water heating, or absorption cooling. Previously, option two has not been feasible, since there have been no small (less than ~50 kW) devices for directly and efficiently converting biomass energy to electricity. Micro-biomass power generation is a more cost-effective means of providing power than central biomass power generation. In particular, areas where there is a need for both power and heat – domestic hot water and space heat and absorption chilling – are attractive for cogeneration configurations of this machine. Biomass can be generated using single or ganged free-piston Stirling engines gensets. These micro-biomass generators offer a number of advantages over centralized biomass fueled power plants. They can be placed at the end-user location taking advantage of local fuel prices and do not require a distribution grid. They can directly provide electrical output with integral linear alternators, or where power requirements are larger they can be ganged and drive a conventional rotary turbine. They are hermetically sealed and offer long lives through their non-contact operation.

Biomass for electricity generation is treated in four ways in NEMS: (1) new dedicated biomass or biomass gasification, (2) existing and new plants that co-fire biomass with coal, (3) existing plants that combust biomass directly in an open-loop process,18 and (4) biomass use in industrial cogeneration applications. Existing biomass plants are accounted for using information such as on-line years, efficiencies, heat rates, and retirement dates, obtained through EIA surveys of the electricity generation sector.

Emissions offsets and waste reduction could help enhance the appeal of biomass to utilities  An important consideration for the future use of biomass-fired power plants is the treatment of biomass flue gases. Biomass-combustion flue gases have high moisture content. When the flue gas is cooled to a temperature below the dew point, water vapor starts to condense. By using flue-gas condensation, sensible and latent heat can be recovered for district heating or other heat-consuming processes; this increases the heat generation from a cogeneration plant by more than 30 percent.  Flue-gas condensation not only recovers heat but also captures dust and hazardous pollutants from flue gases at the same time. Most dioxins, chlorine, mercury, and dust are removed, and sulfur oxides are separated out to some extent. Another feature of flue gas condensation is water recovery, which helps solve the problem of water consumption in evaporative gas turbines.

 

Biomass open door for another way rather than competing with fossil fuel plants a substantial opportunity exists to generate micro-biomass electric power, at power levels from fractions of a kilowatts through to tens or hundreds of kilowatts, at the point of en d use. At these power levels neither small internal combustion engines, which cannot use biomass directly, nor reciprocating steam engines, with low efficiency and limited life, can offer the end user economic electric power. Free-piston Stirling micro biomass engine engines are an economic alternative. Stirling offers the following advantages over significantly larger systems:

Stirling machines have reasonable overall efficiencies at moderate heater head temperatures (~600ƒC) cogeneration is simple large amounts of capital do not have to be raised to build a single evaluation plant with its associated technical and economic risks A large fraction of the value of the engine alternator can be reused at the end of its life Stirling systems can be ganged with multiple units operating in parallel.

 

United States: 1996, P1-R96-STAB-00-NTH (Washington, DC, November 1996). l.



Creative Search Engine Optimization – a Case Study

April 19th, 2009



Search engine optimization this and search engine optimization that. You read and hear about it all day, but what about your site? While there are plenty of articles providing useful information, this article shows you how a real world example met with success. The point of this article is to emphasize creativity when approaching tough optimization situations.

Problems for BusinessTaxRecovery.com

In November of 2004, our firm took on the seo marketing for BusinessTaxRecovery.com. The site was being promoted through offline activities and pay-per-click campaigns. No effort had been made to achieve high rankings in Google, Yahoo or MSN.

Keyword analysis revealed that combinations of the root keywords, “business” and “tax” were going to be difficult to attack. The primary problem concerned government agencies with web sites. The IRS site, for instance, had roughly 9,680 inbound links and an absolute ton of content. State agencies weren’t far behind. The California tax agency site had roughly 7,000 inbound links and, again, tons of content.

For a final nail in the coffin, the client informed us the business was cyclical with the busiest months being January through April when people focused on taxes. The site absolutely had to rank highly during this period. We had two months to achieve results.

Gulp!

The Solution for BusinessTaxRecovery.com – 140,000 Hits

After staring at a Salvador Dali painting for a few hours, we came up with a solution. It involved a combination of internal site page focus, meta tag optimization, link exchange and massive article promotion. The results produced 145,828 hits from January through April, with only 5,000 coming from the pay-per-click program.

The first step was to change the focus of the site from the home page to the article page. Jumping the tax agency sites on keywords such as business tax and taxes was impossible in two months, so we didn’t even try. Instead, we decided to focus on the keyword phrase “business tax articles” and bring people into the site through the article page. Meta tags were optimized and a link exchange program undertaken. The key to campaign, however, was a strong article promotion campaign.

Since taxes are confusing, it seemed obvious that an article campaign focusing on tax information would meet with success. Boy, did it. Approximately 35 articles were written, published and submitted to article directories. Since the articles were timely, they were snapped up and published. The articles produced direct traffic to the site as well as numerous inbound links because of the link created in the article byline.

As for the search engines, we focused on everything but Google. We expected nothing from Google because the major content and meta tag changes would take six to eight months to show results per the usual practices of Google. In reality, it didn’t matter. The Yahoo and MSN search engines produced big time.

In mid-January, the site went to number 1 on MSN under “business tax articles.” By the end of January, Yahoo was also listing it as number 1. MSN started listing it at number 1 for “tax articles” in February. The combination of these listings produced a significant amount of traffic, conversions and a very happy client.

Can we go on cruise control now? No! With the end of the tax season, the traffic to the articles page of the site has dropped by 75%. Nobody is looking for tax information after April 15th, so this is hardly surprising. The promotion of the article page was simply a short-term solution to a difficult situation. While it should produce traffic during the first quarter of each subsequent year, it is not a year-around solution.

Over the next six months, we will focus on the long-term goal of jumping over the tax agency sites for keywords such as “business taxes”, etc. It is going to take a lot of patience, but will eventually produce a significant amount of business for the client.

Creativity is often the key to conquering seo situations. Blindly slapping up new meta tags and links isn’t always the best answer. Sometimes, a little pre-emptive consideration can yield amazing results. It did in this case.